As we enjoy this month of Thanksgiving and head into the most wonderful time of the year, individuals and small business owners alike may also be contemplating ways to get a few more tax deductions before we ring out 2018…
Category: South Florida Marketing
The ABC’s of A/B testing
What is A/B Testing? A/B testing, also referred to as split or bucket testing, is a method employed in data-driven marketing that compares different versions of, well…just about about variable of your digital advertising. Headlines, website copy, images, calls to…
What is Blockchain?
Google, “What is Blockchain?” and you get pages of results promising to explain it simply. Lies. It’s not quite that simple. If you don’t have advanced degrees in mathematics, software engineering or finance, those definitions will likely make your head spin.…
Green Arrow's Milagro Center Delray Beach Visit
Recently, some members of the Green Arrow Marketing team decided to dedicate a workday to getting involved in our South Florida community. With all employees on board we discussed the best way to give back. We came across The Milagro…
5 Reasons Your Facebook Ad Stinks
Let’s be real, you jumped right into Facebook advertising because everyone told you “It’s the best way to get your business out there!” (which most of the time, it is) but you have absolutely no idea what you’re doing. Facebook…
Delray Beach Marketing Company Tips
Being a Delray Beach Marketing Company is no easy feat. Because Delray is such a vibrant, energetic city, it lends itself to thriving businesses. And any area that is attractive to businesses is likely to attract competition. Standing out in…